Great Courses and strong businesses

Great courses and strong businesses Unlocking Golf’s true potential

Providing the solutions and examples to help you to Unlock Golf’s True Potential

Unlocking golf's true potential

Unlocking Golf’s True Potential highlights Syngenta initiatives and opportunities to enhance and improve multiple aspects of golf course operation - to attract more players, protect the environment, add value to surrounding communities and produce economically viable and sustainable businesses.

Revisit this site regularly for new updates and case studies to help your business in Unlocking Golf’s True Potential.

Register here for updates on Syngenta’s initiatives

The Global Economic Value of Increased Female Participation in Golf

Global Customer Insights report
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Improving course quality

Enhancing the playing experience

Using resources efficiently

Moortown Golf Club

Rescue for Moortown

Moortown Golf Club has changed the way they have managed and maintained their rough over the years. Everything has been tried ...

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Application on target

Utilising new application technology is helping Ely Golf Club get the best out of its investment ...

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Cutting the carbon footprint

Golf clubs can manage turf more efficiently to reduce time, cost and overall carbon footprint by over 40% through regulating turf growth ...

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Creating dynamic and viable businesses

Understanding customers

Driving female and family participation

Women Golfers

Attracting Women Golfers

The franchise, headed-up by award-winning PGA Professional Alastair Spink with the support of Syngenta, is gaining traction. ...

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Golf’s $35 billion opportunity

Women account for just 24% of golfers worldwide, yet the number of prospective female players could add $35 billion to the global golf economy...

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Getting youth into golf

Find out what golfers really want from their course and an insight into player satisfaction to attract them ...

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Enhancing the environment

Increase biodiversity

Engaging club members and local communities

Operation Pollinator

Golf courses can provide a valuable opportunity to create colourful wildflower pollen and nectar sources that are an attraction for pollinators and players ...

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Boston wildlife attraction

See how Boston West Golf Club is using the creation of wildlife habitats as a positive attraction for players to visit the Lincolnshire course ...

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Operation Pollinator Award

Elsham Comes Alive

Elsham Golf Club in Lincolnshire has won the prestigious Operation Pollinator Award for its outstanding habitat creation and ecological work ...

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Syngenta works closely with organisations and businesses throughout the golf industry with a shared goal to deliver sustainable business growth and a vibrant, viable game for the future.

On Course

Syngenta also supports an important industry initiative that helps owners, managers and greenkeepers improve their value to nature, economies and communities.

Through supporting Europe wide communications we encourage more clubs to participate and benefit from improving their reputation, raising their profile, unlocking cost-savings and efficiency, enhancing product and increasing external investment.

OnCourse is a free online programme that guides clubs with relevant and practical ideas to get more from sustainability. It provides a platform to proudly and confidently promote the excellent work that clubs are doing.